Date: |
24 Sep 2025, 10.00AM – 2.30PM |
duration: |
4 hrs 30 mins |
Location: |
Online |
CPD hours: |
4.5 hrs |
Cost: |
|
Peel away the bad practice, myths and misconceptions that have developed about strategy in business – no buzzwords, no fluff, just some feet on the ground advice to formulate actionable strategy, gain an edge and win at your game, or for some, to at least survive against the odds.
Strategy has developed a bad rap as mostly being about producing no real outcomes. However, good strategy will provide an actionable game plan that will give your business a winning edge. But to do that, one needs an understanding of what strategy really is and also what it is not. This course presents an overview of how a workable strategy is formulated.
Learning outcomes
Delegates who attend the course will gain:
- an understanding of how strategy is used to gain competitive advantage or to survive.
- the essential components of strategy and its formulation as a falsifiable hypothesis.
- insights into how a working strategy is formulated in terms of executable actions or projects.
- some conceptual tools that will help them formulate workable strategies.
Intended audience
Directors, partners, new engineering managers, mid- to senior level managers, business owners, anyone contemplating starting up their own business.
Anyone joining a board of directors or who is already a director.
Applicable to all branches of engineering.
Course format
4.5 hour course over Zoom.
Principles and examples will be presented.
Learning will be reinforced though attendees will be given the opportunity to critically evaluate strategic management plans or strategies from their own work environment against best practice norms.
Presenter information
Piet Beukman has a passion for developing engineers into capable professional leaders that can deal with their technical, as well as their business tasks, with equal capability.
Piet is the former Director of the Engineering Management Programme at the University of Canterbury and is now self-employed as a coach, mentor, consultant and educator. An accomplished “pracademic”, he has over 45 years of experience in the aerospace, military, marine engineering, venture capital, commercialisation and consulting industries to offer. He also has hands-on experience of managing complex engineering projects.
He is influential in developing NZ best practice methods for the effective execution of engineering activities. He is highly regarded in New Zealand and internationally as a practitioner with a sound track record of achievement for using a practical, but rigorous, approach.
Piet has presented numerous webinars and short courses for local and international organisations including consulting firms, contractors, technology companies, district and city councils, electricity, infrastructure organisations and government departments. Piet also teaches papers in the University of Otago MBA programme.
This course will present an overview of a practical and workable way of formulating a strategy for your business or venture that will actually work by going beyond a mere “tick a box” approach.
Peel away the bad practice, myths and misconceptions that have developed about strategy in business – no buzzwords, no fluff, just some feet on the ground advice to formulate actionable strategy, gain an edge and win at your game, or for some, to at least survive against the odds.
Strategy has developed a bad rap as mostly being about producing no real outcomes. However, good strategy will provide an actionable game plan that will give your business a winning edge. But to do that, one needs an understanding of what strategy really is and also what it is not. This course presents an overview of how a workable strategy is formulated.
Learning outcomes
Delegates who attend the course will gain:
- an understanding of how strategy is used to gain competitive advantage or to survive.
- the essential components of strategy and its formulation as a falsifiable hypothesis.
- insights into how a working strategy is formulated in terms of executable actions or projects.
- some conceptual tools that will help them formulate workable strategies.
Intended audience
Directors, partners, new engineering managers, mid- to senior level managers, business owners, anyone contemplating starting up their own business.
Anyone joining a board of directors or who is already a director.
Applicable to all branches of engineering.
Course format
4.5 hour course over Zoom.
Principles and examples will be presented.
Learning will be reinforced though attendees will be given the opportunity to critically evaluate strategic management plans or strategies from their own work environment against best practice norms.
Presenter information
Piet Beukman has a passion for developing engineers into capable professional leaders that can deal with their technical, as well as their business tasks, with equal capability.
Piet is the former Director of the Engineering Management Programme at the University of Canterbury and is now self-employed as a coach, mentor, consultant and educator. An accomplished “pracademic”, he has over 45 years of experience in the aerospace, military, marine engineering, venture capital, commercialisation and consulting industries to offer. He also has hands-on experience of managing complex engineering projects.
He is influential in developing NZ best practice methods for the effective execution of engineering activities. He is highly regarded in New Zealand and internationally as a practitioner with a sound track record of achievement for using a practical, but rigorous, approach.
Piet has presented numerous webinars and short courses for local and international organisations including consulting firms, contractors, technology companies, district and city councils, electricity, infrastructure organisations and government departments. Piet also teaches papers in the University of Otago MBA programme.
Presenters
Piet Beukman
